Thursday, October 13, 2011

Jessica Alba sues: I never endorsed post-pregnancy device


Have you heard of the Belly Bandit? We didn't think so. Actress Jessica Alba hasn't either, but apparently that didn't stop the company from publishing a testimonial on its website that claims the actress uses its product. Now, she is suing.

According to TMZ, Jessica states in the lawsuit that the company "prominently featured and posted a photograph of Alba, and listed her name under the 'Celebrity Testimonials' section of their website."

The lawsuit also says that Belly Bandit's packaging even features an endorsement that says, "Jessica Alba's #2 Secret for a Fast Post Pregnancy Slimdown!"

Jessica is suing for more than $1 million in damages and wants a cut of the profits earned by using her name to endorse the product.

The Belly Bandit is a postpartum weight - loss device. The company's Testimonial section also features endorsements by celebrities Christina Applegate, Minnie Driver, Poppy Montgomery and Kourtney Kardashian. Jessica's testimonial has been removed since TMZ's published report.

Source Rafael Abreu


0 comments:

Twitter Delicious Facebook Digg Favorites More